Have you ever seen a rocket launch? Then you would have noticed; the bottom engine provides that boost that helps the engine reach new heights. And that’s how Google review works for businesses. It provides that ultimate push that helps businesses to reach new heights. And that is why we are witnessing the trend of businesses opting to embed Google Review widget on websites.
Google reviews is the prominent review platform. According to Bizrate Insights, it stands as the most popular and trustworthy review platform, as 59% of consumers read reviews on it before making a purchase.
We mentioned businesses displaying Google reviews on the website using Google review widget. There are various techniques to get and embed Google review widget on the website. But to save your time and for your convenience, we are listing the two simplest and easiest way to embed them.
What Is A Google Review Widget?
After reading the above statement, you might want to understand about Google review widgets, right? So here is a brief about it.
The Google review widget is a functional block on the website that enables you to show Google reviews. It easily integrates Google review platform and website to display all customer reviews with ease.
By displaying Google reviews on the platform on the website you can establish your brand’s credibility and enhance brand reputation. Moreover, it also helps to build a review cycle, encouraging other users to post reviews.
It helps businesses to grow and enhance their reputation, and it is easy to add on the website. There are various ways to integrate Google review widget on the website. Still, we are listing 2 simplest and easiest ways for embedding Google review widget on the website for your convenience and ease.
Easiest Ways To Embed Google Review Widget On Website
With such advantages and significance, you might be thinking that embedding Google reviews widget on the website might be a tedious task. Allow us to break your thought bubble, following are some of the simplest ways to add Google review widget on website. Even if you don’t have any coding skills/knowledge or belong to a non-technical background, you can still add them without any hassle.
1. Using Social Media Aggregators
Social media aggregators are amazing tools. It helps users compile social media feeds from various social media platforms and then allows them to curate and customize them before displaying them on the website. In addition, these tools provide a dedicated Google review widget that easily showcases Google reviews on the website and helps in enhancing the brand reputation.
All you have to do is compile Google reviews using your social media aggregator tool, generate the embedding code of the widget and paste them on the website’s backend.
Besides easing the embedding process, it provides various other features that add great value to the strategy. One of the major features is – Customization – which allows users to modify the widget as per their need. Here, users can change the font size, font style, and more to personalize the widget as per the need.
Also, it provides the moderation feature, which allows you to show/hide the review on your website. So, you can hide any spam review or review that mentions the name of the other brand. By reading the other brand’s name, it might spark the readers’ interest in another brand, and they end up buying from their brand.
You also have various layouts and themes options, which allow you to change the layout as per your need. A good-looking layout and theme can help in improving the overall look and appeal of the website.
These tools also provide you with a custom CTA button that allows you to add “Write review” button that you use for your website and encourage users to write more reviews.
Some of the best social media aggregators that helps you in the cause are – Tagembed, Elfsight and Curator.io
2. Using WordPress plugins
WordPress stands as one of the most popular website building platforms, it provides an easy solution to the people to website building and provides plugins that add functionality and visual appeal of the website.
You can find various WordPress plugins that provide you with a Google reviews widget on WordPress website. All you have to do is install the plugin, collect the reviews using the plugins, and add them on your website with the help of shortcode. You can add the reviews anywhere on your website and catch the eyeballs of your visitors and prove the credibility of your business.
These plugins provide the same functions as social media aggregators. Like, you have the facility to personalize your widget as per your need and remove unwanted reviews from your website feed and more.
Also, like a social media aggregator, it also updates the review on the feed as soon as it is uploaded on the platform. Therefore, there is no need to refresh the feed to showcase latest reviews manually. Moreover, as the review widgets are responsive, they adjust themselves as per the screen type. So, it does not matter if your users are using mobile, tab or PC. They will be able to read all the reviews with ease.
If you have a WordPress website, we recommend you use WordPress plugins to make the process easier and hassle-free.
You have various plugins, but some of the best are – Tagembed Widget, Widget for Google Reviews and EmbedSocial.
Embed Google review widget on the website and hugely help your business. The techniques mentioned above are the simplest ways to embed the Google review widget on the website. So if you are looking to add grace to your website and at the same time enhance the brand reputation, try the techniques, and use whichever matches your cause.